Alexander and the rest of his team at Reid Group were easy to work with and when our transactions hit some unforeseen challenges, he made it easy to solve problems and come to an agreement to make sure both of our clients walked away with what they wanted out of the transaction. I would be happy to work with him and his team again.

We first met Alex when we were looking at condos to purchase. We had reached out to seven different realtors to schedule showings, and Alex was the first to respond. We appreciated his hustle and decided to have him show us all the properties. Fast forward to selling our home. We were actually talking with another realtor when Alex offered to walk through the house with us. We had a pretty aggressive goal of getting the house ready and sold in just one month. Alex didn't hesitate, and he made it happen! He helped us figure out what needed to be done, found contractors, and took the lead coordinating the painting, repairs, and all the little details that come with getting a house ready to sell. He even went out of his way to help with some unexpected errands along the way. We really appreciated how much he took off our plates during such a busy time. We got the house looking great and sold it for full asking price! I'm convinced that if we hadn't gone with Alex, we might still be living there trying to get everything done. Through it all, Alex was thoughtful, friendly, calm, and always prepared. Even when there was a lot going on, he never seemed rattled. He just figured out what needed to happen and got it done. We're so glad we gave that first realtor who called us back the opportunity. He absolutely earned our business and our recommendation!

We first met Alex when we were looking at condos to purchase. We had reached out to seven different realtors to schedule showings, and Alex was the first to respond. We appreciated his hustle and decided to have him show us all the properties.Fast forward to selling our home. We were actually talking with another realtor when Alex offered to walk through the house with us. We had a pretty aggressive goal of getting the house ready and sold in just one month. Alex didn't hesitate, and he made it happen!He helped us figure out what needed to be done, found contractors, and took the lead coordinating the painting, repairs, and all the little details that come with getting a house ready to sell. He even went out of his way to help with some unexpected errands along the way. We really appreciated how much he took off our plates during such a busy time.We got the house looking great and sold it for full asking price! I'm convinced that if we hadn't gone with Alex, we might still be living there trying to get everything done.Through it all, Alex was thoughtful, friendly, calm, and always prepared. Even when there was a lot going on, he never seemed rattled. He just figured out what needed to happen and got it done.We're so glad we gave that first realtor who called us back the opportunity. He absolutely earned our business and our recommendation!

Alexander Reid guided me through my first condo purchase, a downtown Milwaukee lakefront unit, and I genuinely can't imagine having done it without him. From day one he structured the offer to protect me: smart contingencies, financing caps, and a document-review clause that ended up mattering more than I ever expected. When I wanted to dig deep into the building's finances and inspection history, Alex didn't just tolerate the diligence, he chased down reports from the association and listing side until every question had an answer.We went from accepted offer to keys in under six weeks, through a genuinely bumpy underwriting stretch, and Alex stayed calm, responsive, and two steps ahead the whole way. His team (shoutout to Anthea for making scheduling painless) runs like clockwork. If you want an agent who treats your purchase like his own money is on the line, call Alex.

Highly recommend working with Alex! He and his team were transparent, knowledgeable, and consummate professionals throughout the entire home-selling process. From our first conversation to closing, Alex was always responsive to my many questions and concerns, kept me informed every step of the way, and made the process as smooth and stress-free as possible. Thanks to his expertise and effective marketing strategy, my property sold quickly. If you're looking for a realtor who is honest, communicative, and gets results, contact Alex and his team.